Conference Speakers and Agenda - EPC

Conference Dates:

OCTOBER 14 & 15, 2018

If you haven’t guessed it by now, the EmpoWEred Planners Conference is all about you! That’s why we’ve invited an AMAZING team of speakers who are bold, vivacious creatives known for their innovation and entrepreneurial spirit. And the best part? They’re here just for you! Unique and inspiring, they’re motivated to see you win in life and business. Get ready to hear their experiences, connect with them, and learn real-life, applicable strategies for success.

They’ll share their expertise on topics like:

  • Entrepreneurial Empowerment

  • Managing Vendor Relationships

  • Social Media Marketing

  • Event Industry Best Practices

  • Value in Partnership and Collaborations

  • Managing Client Expectations

  • Design Process & Execution

  • Marketing & Business Development

  • Obtaining 6-Figure Weddings

  • Business Branding

  • Pricing Strategies

  • Photography Basics for Planners

  • Motivation & Momentum in Business

Dannie Fountain - Strategist, Author, Educator
Lucretia Williams


Lucretia Williams is a happy wife to a great husband and mommy to her beautiful daughters. She’s a very proud graduate of The Ohio State University with a degree in Family Financial Management.  Planning events while in college sparked her desire to become an event planner and open her own business. Lucretia Williams is a happy wife to a great husband and mommy to her beautiful daughters. She’s a very proud graduate of The Ohio State University with a degree in Family Financial Management.

Motivational Speaker and Coach - Jessica Rasdall
Jessica Rasdall


When Jessica Rasdall was a freshman in college, she made a life-altering decision that resulted in the death of her best friend. In an effort to raise awareness, cope with her guilt and keep her friend’s memory alive, she began sharing her story. Jessica spoke to over 15,000 young adults across the country before she was later sentenced to four years in prison. Upon being released from prison, she returned home to pick up the pieces and continued to share her message.

Motivational Speaker and Coach - Jessica Rasdall
Jacob Holland


Getting his start in the bustling Chicago event scene, Jacob gained his footing by catering to some of the most elite events in the nation. Galas, Weddings, Paloozas and an esteemed President’s First Election Night in Grant Park, set the tone for his beginnings. Scooped up by corporate America he pursued a national role based in Cleveland. Event Source was a name he knew well as a major collaborator and when it was time for the next challenge he turned to the best and took on the role of Creative Director. 

Dannie Fountain - Strategist, Author, Educator
Christy CeCe Todd


Self-proclaimed queen of pink, Christy “CeCe” Todd is an award-winning and renowned floral designer, pink enthusiast and third generation entrepreneur. Her company, CeCe Designs, has enjoyed features with Style Me Pretty, Southern Bride and Magnolia Rouge, among others. Fully immersed in the events industry, CeCe also runs CeCe Décor, a sister company that specializes in décor and prop rentals, as well as Create, a luxury collaborative workspace that brings together creatives in the wedding industry.

Elana Walker, Wedding Planner and Educator
Milton Lawrence Jr.


Milton Lawrence Jr. is an Internationally-known Lifestyle Wedding Photographer and Video Filmmaker, Business Coach, and Founder of 2 startups. My Photo University which teaches ordinary people how to take extraordinary photos and The Wedding Safari University. 

Kat Schmoyer, Planner
Kat Schmoyer


Hi, brave dreamer! I’m Kat and I help creative boss ladies (boss ladies like you!) dream big & bold. I’m all about #realtalk & real results. I believe in reaching for the stars with an iced chai in my hand. I’m the owner, lead planner & florist behind Dear Sweetheart Events and the founder and visionary of Creative at Heart Conference. I’m an educator, #ontheroadtofulltime encourager & believe every big, bold dreams needs #hardworkandfairydust.

LaKisha Wells, Wedding Planner and Coach
Elisa MacKenzie


Elisa MacKenzie loves what she does and is very good at it. (How awesome is it to be able to say that!) This is her 20th year in business and she still cries at every wedding.  She owns Elegant Events by Elisa which is based in Cincinnati OH that specializes in couture wedding and event coordination.

Tara Melvin - Planner, Educator
Tara Melvin


Tara Melvin, a southern girl at heart was born and raised in Elizabethtown, North Carolina and in 1996 transitioned to the Washington, DC Metropolitan area.  Before making DC her new home, she began carving her future with her education.   Tara, a graduate of North Carolina Agricultural & Technical State University in Greensboro, North Carolina earned a bachelor’s degree in Marketing with a minor in Business Administration. 

LaKisha Wells, Wedding Planner and Coach
LaKisha Wells


For 7 years, LaKisha Wells has made wedding dreams reality through her boutique wedding planning service, Renee's Eventi. Specializing in chic and glamorous wedding design for the modern bride, LaKisha has successfully executed beautiful wedding experiences both for stateside and destination weddings. 

Dannie Fountain - Strategist, Author, Educator
Dannie Fountain


Simply put, I'm a marketing and business strategist for creative entrepreneurs. I earned my "business stripes" working in marketing for brands such as Whirlpool and H&R Block and now have a combined 9 years experience as an entrepreneur and strategist. Today, I work with entrepreneurs and corporate clients alike to brainstorm, strategize, and implement strategic plans and processes to better their business and increase their sales. 

Elana Walker, Wedding Planner and Educator
Elana Walker


Passionate, Warm, Calming & Creative are all words that are constantly used to describe Elana Walker. Founder and Lead Certified Wedding Planner for Elana Walker Events, a southern luxury wedding planning company & founder of Carolina Fête, an event management and small event planning company, Elana also serves as Vice President of Programs and Education for her local ILEA chapter (International Live Events Association) and is the Founder of the North Carolina's Wedding Planners Society & a southern wedding resource for brides of color, Southern Noir Weddings.